SERVICES
visual identity, packaging
WEBSITE
Toren, a Turkish confectionery brand, is launching a new sandwich wafer under its subbrand, "Mr. Bite," available in six flavors. The "Whomp" packaging, inspired by vintage pop graphics, features bold colors and playful typography reminiscent of 1950s-60s pop art. Boxing gloves in the design symbolize strength, indulgence, and the bold impact of the chocolate experience. This concept-based packaging project was created in collaboration with Spider ADV.